© 2019 by Mackenzie Willard 

Susan Baka

An advocate for women exporters, Susan is the owner of a marketing communications and international trade  company – Bay Communications and Marketing - and is an authority on international trade, women’s entrepreneurship and diversity.  She is a prolific writer and speaker on women and trade and has presented in Brussels, Nairobi and at the World Trade Organization in Geneva in the past year.  Susan is a founder and VP, International of the first Canadian chapter of OWIT (OWIT-Toronto) and has served on the international board for over a decade. She is a senior consultant to Grow Trade Consulting, which does market research for US companies looking to enter the Canadian market, and she is also the Ontario representative for TFO (Trade Facilitation Office) Canada, which facilitates trade between SMEs in developing countries and North American buyers.   Susan served on the Canadian Minister of International Trade’s SME Advisory Board (2008-11) and represents OWIT in stakeholder consultations on free trade agreements. She has been honoured with international awards, including OWIT International’s 2019 Woman of the Year Award for 20 years of volunteer contributions to raise the profile of women in trade and for inspiring women to do business globally; and a 2009 TIAW World of Difference Award which recognizes 100 women worldwide for contributing to women’s economic empowerment.